Building an online business is now easier than few years ago. By harnessing the technologies and skills that we have today, it is now faster and simpler to create and build your very own online business.
Step 1: Creating the structure and real estate
When we are talking about the real estate in internet, it means that you will need a website or at least a landing page for your business. A sales page, squeeze page, a blog or a full fledge website is a necessity to present your business on the internet. This can help to prove your business legitimacy.
By having a website of your own business, you present credibility and a portal to convey your business offering and messages. Some say, by not having a website, you are not running an online business at all!
Creating your website and having it design by professional should always be your first consideration when you think of building a profitable online business!
Step 2: Marketing
You don’t want to run a business that no one knows about it. In online business, you need traffic and exposure. Generating decent amount of traffic is the only way to let people know you exist.
There are several methods in generating traffic to your website. For example, you can do SEO, advertise on Facebook or Google, or do mass mailing if you have a database in hand.
Getting traffic on a new website will be harder so you will need to invest more time and money as compared to those well-established websites. However, don’t worry about it as your hard work and money will pays off over time if you are doing it right or hired the right professional.
Step 3: Relationship & Recurring
As more people get to know you and your business, you must also try to make them feel more comfortable in dealing with you. Building a good relationship with your customers online can increase the chance of recurring purchase and subscription.
Unfortunately, your customers don’t get to see your face in online business. So you will need to provide a good after sales service and support to them, whether through email, phone call or even video conferencing. Attend to their problems quickly and accurately, in this way only your customers will gain trust in your business.
Maintain and be consistent in your online business effort. Keeping your customers happy is what makes your business profitable all the time. Never skip any of these simple steps!
Sanz Teoh
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