Client Introduction

About Midnight Black

Midnight Black is the newest and largest nightclub in Penang, bringing you an immersive nightlife experience with an urban futuristic blend of the interior, perfectly matched with premium entertainment, table service and the best in dance and drinks.

Facts & Results

WHAT WE DO

Content Creation

• Ideation
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• Content Direction
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• Content Strategy
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• Copywriting

To improve the chances of having a successful soft opening for Midnight Black, we build some buzz with a stellar soft opening social media campaign. With plenty of time in advance, we reveal tidbits of what their audience can look forward to in daily through Instagram stories and influence them to attend all their events.

We introduce the guest DJs one-by-one in the weeks leading up to it and behind-the-scenes photos and videos of the venue, DJs, program, and vibes. Additionally, we added 3,708 new followers to Midnight Black's social media page in just three months after starting from scratch.

Social Media Ads Management

• Monitoring
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• Ads Creative Creation
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• Ads Strategy

Social media ads allow us to target Midnight Black segment’s local demographics, music interests and preferences to deliver the right ad with the right messaging to the right people.

We create and promote the short animated videos to showcase their DJs talents and programs which encourage their targeted audience to make reservations.

Launch your marketing campaign with us today!

Whether you’re hosting an event, or starting a brand new social media page, having a strategy is key. We will create a well-executed social media marketing strategy to let you engage with your audience in creative ways that boost attendance and deliver outstanding results.