by Sanz Teoh | Oct 24, 2024 | Article, Internet Marketing, Online Business
Brand awareness is vital for businesses in a competitive market. It helps consumers recognise and remember a brand, influencing their purchasing decisions. Strong brand awareness builds trust and loyalty, making digital marketing efforts more effective and ensuring...
by Sanz Teoh | Oct 16, 2024 | Article, Internet Marketing, Website Design
In the fast-paced digital world, businesses are leveraging digital marketing—through social media, email, SEO, and content marketing—to effectively reach and engage target audiences, recognising its importance as consumers spend more time online. Digital marketing...
by Sanz Teoh | Sep 23, 2024 | Article, Internet Marketing, Online Business
Online marketing uses the Internet and digital technologies to promote products and services through digital channels like websites, social media, and search engines. It began in the early 1990s and has rapidly evolved with advancements in technology, including search...
by Sanz Teoh | Sep 21, 2024 | Article, Internet Marketing, Online Business
As businesses embrace digitalisation, they’re focusing on online marketing to reach wider audiences. A key component is lead generation, which involves attracting potential customers. Tailored strategies are essential, as each business targets a unique audience....
by Sanz Teoh | Sep 19, 2024 | Article, Internet Marketing, Online Business, Tips Sharing
In Malaysia’s digital era, leveraging digital marketing is essential for businesses to boost sales and revenue. With high internet and social media usage, strategies like SEO, social media marketing, and targeted ads help companies build an online presence and...
by Sanz Teoh | May 7, 2024 | Article, Email Marketing, Facebook Advertising, Internet Marketing, Tips Sharing
Conversion rate is a key metric in digital marketing, showing the percentage of visitors who take a desired action on your website or landing page. This could be anything from making a purchase to signing up for a newsletter, depending on your business goals. Read...
