Want to 10X your sales? While there are many people who just like to cut their price down to boost their sales volume, this is not the best way or not even a good way to really increase your sales.
Especially when the economy is bad, people will keep asking “How to increase my sales in this down market?” When economy is good it would seems easy to get sales, but when the economy is tight and competition is fierce, most people and business will struggle to maintain their sales volume.
In fact, you shouldn’t really blame on the economy for not having sales as there will always be people and businesses who will benefit from economy up trend and down trend. When it’s bad then it’s time to boost up your efforts and creativity to counter whatever that are not positive, and get back on the field.
Now let’s look at the 3 simple steps you can follow in order to 10X your sales.
1. Dominate The Market
Are you the market leader? Are you struggling in competing with your competitors? If your business is not the market leader, strive to be one.
Differentiate your product or service from your competitors, offer something that is so much better than everyone else that no one can come close to you and copy it.
Spread your distribution channels wide. Don’t just stick to an offline retail shop, go online and build an online store. Take the advantage of technology advancement and reach out to people wherever you can.
Make your messages be heard! If your competitors are flooding your potential customers with their own marketing messages, you are losing out. Get on the platform and get the people to listen to you instead, do something extraordinary and can really distract the people away from your competitors.
2. Learn from Mistakes
Don’t be hesitate to fail. Businesses fail all the time. If there’s no risk, there’s no reward, this is the lifestyle and slogan for those who are successful today.
You must have the willingness to fail in your business endeavor, this is where you can learn from mistakes and come back with a better plan, strategy and becoming a better person all together.
If you always play it safe and unwilling to invest more in your business, don’t expect to 10X your sales unless miracle really happens.
3. Marketing
Don’t focus only on sales, it’s really exhausting and tiring in the long run. Run marketing campaigns which can let people know about your business and brand.
Communicate your product and service offering via marketing efforts, in this way people will look for you instead of you go looking out for them actively.
Online marketing strategies are known to be more cost effective, you can do Facebook ads, Google CPC, Email marketing, SEO and content marketing to get people to come to you.
Never save cost on marketing, don’t come into a situation that you have the best product in the world but no one knows about it, that’s really pathetic.
Follow the above steps and 10X your sales today!
If you need any recommendations on digital marketing activities, feel free to contact us to get a proposal!
Sanz Teoh
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